Celebrity & Influencer Event Hat Bar — London
The Activation Everyone Queues Up For
Launch parties, premieres and talent events are built on moments worth posting. A live hat customisation bar gives guests — and the talent — something to make, wear and share, all night long.
In LA, the hat bar has become a fixture at podcast launches and talent parties. Now Naked Hats is bringing it to celebrity events across London: podcast, album and book launches, premieres and screenings, influencer and press events, gifting suites and talent parties. Guests pick a hat, design it with patches, and walk out with a one-of-a-kind keepsake from your event.
Not Just Hats — and Not Just Any Patches
Not a hat person? No problem. Guests can choose from trucker hats, baseball caps, bucket hats, and beanies — or skip the hat entirely and design a laptop sleeve, crossbody bag, tote bag, mini tote, and more. Everyone finds something they’ll actually use.
A patch collection you won’t find anywhere else. Our library spans hundreds of designs across a huge range of themes — sports, pop culture, food and drink, travel, nature, vintage finds, funny sayings, local pride, and more. Many are designed in-house, so the patches at your event are genuinely one of a kind.
Built Around Your Show, Album or Brand
We design custom patches around your title, artwork or campaign — podcast logos, album art, show quotes, co-branded hats and limited-edition sets made just for the night. Every detail is matched to your event’s look.
Made for the Camera
The press table is visual and the process is photogenic, so guests and talent naturally film it. That means organic social content from everyone who visits the bar. We face the table toward the room so the energy stays high and the line becomes part of the party.
Client Spotlight: iHeart Media's Podcast Launch
For iHeart Media’s Popworthy celebration during Super Bowl LX weekend, we brought the hat bar to the launch of their podcast An Unlikely Affair, hosted by Lala Kent and Ambyr Childers. It was the must-visit activation of the night — guests lined up to create 100+ custom hats to remember the weekend.
London Celebrity Event Coverage
We bring the hat bar to launch parties and talent events across London — Soho, Mayfair, Shoreditch, Notting Hill, Chelsea, King’s Cross and beyond. Private homes, members’ clubs, venues, studios and pop-ups are all welcome.
Let's Talk
Talent events often come together fast. Reach out early and we’ll work with your team to make the hat bar a seamless part of the night.